All watches (larger sized, sporty-styled) can certainly be worn by women or younger ladies. Listed below are mostly smaller-sized more fashion-styled watches, and selected picks from Best Automatic Watches: A Detailed List of Best Values.
Why automatics are better: Automatics are higher quality ($400+ for Swiss ETA movement). Don’t purchase quartz unless they are solar movements (or at least don’t pay more than $150 for non-solar quartz). Don’t purchase fashion-branded watches (ie made by “designers” – Michael Kors, Burberry, Marc Jacobs, Kate Spade, Guess, XOXO, Anne Klein, Nine West, DKNY, Fendi), which have high price mark-ups not correlated to their quality. Please also see the Watch Buying Guide for more thorough explanations.
Budget Automatics and Solars $80-$200
Orient Ladies or Seiko 5 or Seagull (Automatic)
Orient Bambino a great budget classy watch $250 [Amazon]
Sea-Gull Rodina: (Bauhaus style, Nomos Tangente homage, sapphire, seagull movement) $120 [Seagull]
Hamilton popular solid American brand and great value ETAs (however sometimes known for poor lume and strap/band quality and no anti-reflective coating) Note that they are on sale often. Classier models include Intra-Matic $600 (best value Bauhaus style) [Amazon, eBay]
Junghans Max Bill Automatic (classic Bauhaus, but plexiglass instead of sapphire, $850, $1800 for chronograph “Chronoscope”) [eBay]
Stowa Antea $850 beautiful Bauhaus [StowaShop]
Steinhart Ocean White 39 $450 [Steinhart]
Rolex Oyster Datejust or Day-Date homage – Orient President $200 [Amazon]
Rolex Explorer homage: Smiths Everest $400 [Timefactors], Seiko SNKM77 can look similar with $50 worth of dagaz hands and possibly also dial (but only 32mm compared to 39mm Rolex)
IWC Portuguese homage – Steinhart Marine $430 [Marine Chronometer II Roman, Marine Chronometer Arabic] Super classy and great value for the quality. Roman (Roman numerals) is more classy than Arabic (regular numerals). Better value than the double-the-price Stowa Marine Original.
Panerai Radiomir homage – Precista PRS-20 $580 is a good value homage [Timefactors]
Movado Museum homage – Eco-Drive “Axiom” (minimalist, iconic Movado style) $200-250 [Amazon – White, 2 – Gold Case / Black Bezel], Axiom with diamond dial markers [Amazon – White, 2 – Gold Case / Black Bezel]
Other Mid-Level Classy Automatics
Orient Worldtimer “Adventurer” $300-$500 Automatic [eBay]
High-Level Classy Automatics $600-$1k (all ETA movements)
Personal preferences –
When it comes to dive watches, colorful (ie pepsi – blue red or other bezels) looks cuter than the classic black (possible to color it up though with a colored strap)
Don’t like: two-tone, off-color golds (ie pink gold and rose gold), small sizes (ie 28mm), non-classic looking (ie Seiko Coutura)